Federal Election Commission [Washington, DC]

December 2014 - Present
Communications Specialist

 

Lead designer for outreach program, including webinars and industry conferences.

• Rebranded outreach program across platforms including social media sites, agency website, and print materials

• Use core user experience principles to guide the design of agency intranet site, including agency-wide survey, user interviews, feature prioritization, wireframes, and other activities

• Consult on visual design of redesigned website

• Editor, writer for intranet site

Hickman Consulting Partners [Arlington, VA]

April 2014 - November 2014

Online Marketing Associate

 

Lead graphic support for various clients of a strategic marketing consulting firm, ensuring consistent style and accuracy for online and print collateral and campaigns.

 

Build and regularly post social media accounts; edit and launch email marketing campaigns. Create, redesign and reformat client logos and images for web, print and social media communications. Responsible for auditing, updating and maintaining website design and content.

 

Transportation Security Administration [Arlington, VA]   

September 2008 – February 2013                                                         

Public Affairs Specialist SV-1035-G (Secret Clearance)    

        

• Guided TSA content design to improve user experience; using web analytics and best practices for improved usability

• Independently designed, tested and managed website pages and content for two websites: external Drupal (3 million visitors/monthly) and internal SharePoint (2 million visitors/monthly).

• Appointed Public Affairs representative for Department of Homeland Security (DHS) Deputy Secretary’s traveler facilitation task force.

Airport Checkpoint Signage Manager/Stakeholder Liaison:

• Responsible for copywriting, design, user testing, production and distribution of all checkpoint signage to 450 domestic airports; modified signage for select international airports.

• Designed and produced campaign collateral for TSA’s expedited screening program, TSA Pre✓™.

• Developed and executed integrated communications guidance, including social media, print, online and press tactics.

• Managed performance metrics to evaluate activities and productivity, including analyzing media coverage, monitoring press releases, press events, web metrics and stakeholder engagement.